Currently, almost all extruded aluminum aerosol packaging is made from virgin aluminum "slugs". These metal disks are impact extruded to produce packaging for aerosol products ranging from body sprays, sun screens, air fresheners and numerous other markets. Ball, the world's largest producer of aluminum slugs and of recyclable aluminum beverage cans, will use aluminum recycled from Ball's global beverage can operations to produce the company's new slugs.

"Our ReAl(TM) brand slugs will improve the carbon footprint of increasingly popular extruded aluminum packaging by enabling us to reduce the amount of metal in the package and further enhance the environmental performance of our company," said Raymond J. Seabrook, the company's chief operating officer, global packaging. "This breakthrough comes after months of collaboration between our global metal technology experts and innovation teams, and brings additional value to the supply chain by adding recycled aluminum from our beverage can plants into our slug manufacturing processes and by lightweighting our extruded aluminum packaging. We are excited to bring this new solution to our customers around the world in the coming months."

Ball will begin producing cans made with ReAl slugs initially in Europe, and has applied for patents on its ReAl packaging.

"All rights reserved except agreement written by Emballage Digest or mention of the magazine"