It is a brand protection solution against counterfeiting. Mainly intended for pharmaceutical companies, it can nevertheless be applied to the food and cosmetics industries. It allows the consumer to verify that his product is authentic, thanks to a complete solution, and hosted from A to Z by Kezzler AS. The solution uses intelligent authentication and real-time monitoring, in addition to dual-code labels, for product validation. Brands can also choose to integrate different complementary modules to the solution, such as Kezzler Impact, which allows inspectors to verify products throughout the value chain, or Kezzler Geo-fence, which detects "unauthorized" distribution, by defining a target market for each product batch.

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