Unilever’s brand B-Better chooses SIG carton bottle Combidome
19 juillet 19 | e.bonus | #1405 :: rss
B-Better®, an innovative water start-up brand from Unilever’s Future Platform, is launching a range of on-trend water beverages in SIG’s unique combidome carton bottle, offering all the advantages of an aseptic carton pack and all the benefits of a bottle shape – a perfect fit for B-Better.
SIG’s carton bottle, fully recyclable and mainly made from FSCTM-certified paper board, provides interesting CO2-performance compared to other packaging solutions. And it gets even better: B-Better is the first company to use combidome with SIGNATURE packaging material, where the polymers are linked to wood-based renewable materials through mass balancing.
Added to this is an ultra-thin aluminium foil certified to Aluminium Stewardship Initiative (ASI) standard – another world-first from SIG. B-Better is a range of 10 on-trend water beverages, including still, flavored and functional, which are enriched with B vitamins. Initial launch of the combidome 750ml carton bottles will be in Belgium, with 1% of revenues going to regional environmental causes. The decision to use the combidome carton bottle is a major move forward in finding solutions to reduce single-use plastic, even more when it comes with SIGNATURE packaging material with polymers linked to wood-based material.
All rights reserved except agreement written by Emballage Digest or mention of the magazine